What is the Cloud (and more tech tips from Managing Broker Cory Raven)
Posted on
April 4, 2013
by
Cory Raven
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What is "The Cloud"?
Just about every product or service that has a "tech" portion to it seems to brag about how they utilize "The Cloud." Just what is this cloud they are talking about? Is it safe? How does it effect us in real estate? Watch this quick video by Inman News (real estate tech company) that does a good job of explaining "The Cloud" and what is means to us. Click here for the video
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Let's look at some lead generation techniques we know agents are using. If your business plan for the second quarter calls for you to make more income than in Q1 (and if it doesn't why not?) then you need to step out of your comfort zone and do things you haven't done in the past (or that you used to do but fell off)
- Sphere - It is hard work to get people to know and trust you, and then to think of you when they are buying or selling real estate. The good news is you already have people that know and trust you, you just need to remind them on an ongoing basis that you appreciate their business and look forward to providing amazing service to their referrals.
- Past clients - When was the last time you spoke with your past clients, on the phone or in person and specifically asked for their referrals? Are there people out there that think that you might be too busy or might not deal with the type of client/product they have to refer?
- Expired Listings. Make sure that you have access to the DNC List for any "cold" calls
- For Sale by Owners. Tom Ferry once asked a big audience at an event if they had ever driven by a house with a for sale by owner sign on the lawn. Almost everyone put up their hands. He then asked how many knocked on the door, right then and there, and about 1% of the people put up their hands. Talking to the 99% that didn't knock, he said " So you drove by, saw the sign, thought 'wow there is someone that could really benefit from my services' and drove away"????
- web leads - Your website should have a members only access to MLS info (VOW) built in. Techy or not, when you get a lead you should respond IMMEDIATELY.
- RE/MAX LeadStreet read more
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Introducing MyRU:
A Brand New, Interactive Education Portal
Introducing a revolutionary tool that takes everything you’ve loved about RE/MAX University and transforms it into an interactive, custom-tailored and completely redesigned experience.
Welcome to MyRU: The latest evolution in the industry-leading education of RE/MAX.
Watch a video about MyRU
"MyRU goes far beyond video," says Keith Katte, RE/MAX Director of Education. "It is full-fledged, interactive learning that Associates can tailor exactly to their needs. It’s a huge advancement that gives agents the resources that are critical to building a solid real estate business."
Pathways called "Education TRAX" feature interactive courses such as, "Mining for Prospects," "Social Media: Driving Real Business," and "Navigating the Road to Wealth." These interactive, multimedia classes offer step-by-step instruction filled with activities, exercises and engagement.
Associates can access the training from anywhere and can pick up where they left off at any time.
In the new platform, all of the existing content – from Quick Hits to multi-segment designation courses – will be reorganized and easier to navigate.
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Richard Robbins Masters Edge Program
Starts April 17th. Accountability and Training for existing agents looking to step it up to the next level. Contact Trainer Allison Sawyer for details by email
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Inman Agent Reboot
Managing Broker Cory Raven just returned from Agent Reboot, the full day tech convention specific to real estate agents presented by Inman News. Look for information and some great tech tips in coming weeks.
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